A first-timer's guide to Istanbul

Turkey’s cultural heart, Istanbul, is a city where history and hipness go hand in hand. One moment you’re wandering through centuries-old bazaars, the next, sipping cocktails at a rooftop bar that wouldn’t be out of place in Miami.


Being one of the largest cities in the world, there’s so much to unpack and explore – most visitors only scratch the surface. So to help you make the most of your time, we’ve done the research. From the city’s most stylish stays to exploring the Grand Bazaar’s rooftops James Bond-style, here’s your guide to experiencing the best of Istanbul.


Why visit Istanbul?


Istanbul is the ultimate city of contrasts. Stretching across Europe and Asia, it’s home to over 15 million people, making it as sprawling as it is diverse. Whether you’re here for a short break or as part of a wider multi-centre holiday, you’ll be captivated by the magnificent mosques, stunning rooftop views and the mouthwatering flavours of its multicultural cuisine. 


How to get around

Getting around Istanbul is easy thanks to its excellent public transport and plentiful taxis (hailing an Uber is a go-to). Our top tip is to pick up an IstanbulKart as soon as you arrive – this handy pass works across buses, ferries and metro lines, letting you travel seamlessly across the city.

What to see and do


Here’s a countdown of Istanbul’s can’t-miss landmarks and a few alternative hidden gems that’ll show you a more local side of the city.


For a stress-free way to see it all, our Imperial Tour covers all the key highlights in one unforgettable day.


8. Galata Tower


This medieval stone tower, once a lookout point for ships and traders, offers panoramic views of Istanbul’s skyline, popular at sunset when the call to prayer resonates across the city.

Lesser-known find: Anemon Galata rooftop – Skip the crowds and entrance fee to the Galata Tower by taking in the views from this hotels’ rooftop restaurant.


7. Basilica Cistern


Descend into this ancient underground reservoir known as the ‘Sunken Palace’. Exploring its vast, echoing chambers feels like stumbling upon a forgotten world. 

Lesser-known find: Theodosius Cistern – This smaller, little-known cistern offers a more intimate underground experience with equally atmospheric surroundings.

6. Grand Bazaar


Get lost in this labyrinthine market with over 4,000 stalls offering spices, textiles and glittering jewellery. Be sure to haggle and try a pomegranate tea at one of the traditional Turkish teahouses.

Lesser-known find: Arasta Bazaar – A more compact, off-the-beaten-track market near the Blue Mosque, with cheaper prices than the Grand Bazaar and a more authentic feel.


5. Blue Mosque


With its striking blue tiles and six minarets, this peaceful spot is a calm contrast to the city’s hustle.

Lesser-known find: Süleymaniye Mosque – Often overlooked, this mosque has impressive architecture, fewer crowds and views over the Golden Horn.


4. Topkapi Palace


Once the elaborate home of Ottoman sultans, this palace is a treasure trove of artefacts, surrounded by manicured gardens.

Lesser-known find: Dolmabahçe Palace – An extravagant 19th-century palace on the Bosphorus with crystal chandeliers and a blend of Ottoman and European architecture.

3. Balat Neighbourhood


Spend a few hours strolling around the storybook streets and vibrant houses of this colour-popped neighburhood.

Lesser-known find: Fener – Just next door to Balat, Fener has historic Greek Orthodox buildings and quirky streets but fewer tourists.


2. Hagia Sophia Grand Mosque


Once a cathedral, then a mosque and now a museum, this Byzantine building is famous for its towering dome and intricate mosaics.

Lesser-known find: Chora Church (Kariye Mosque) – A hidden gem with some of the most beautiful mosaics in the city, tucked away in the Edirnekapı neighbourhood.

1. Bosphorus Cruise


Cruising down the Bosphorus between two continents is a rite of passage in Istanbul. As you sail, take in spectacular views of the city’s skyline, forts and gingerbread palaces.

Lesser-known find: Eminönü to Kadıköy Ferry – Local ferries are the lifeblood of the city and this route takes you to the less-tourisy Asian side. The charming neighbourhood of Kadıköy is brimming with vibrant street life and cosy cafés.


Unique Experiences in Istanbul


Looking for a different take on Istanbul? These quirky, tailor-made tours will take you behind the scenes, whether you're into movies, art, music, food or just pure pampering.

Grand Bazaar Rooftops Private Walking Tour


Step into 007’s shoes and explore the iconic rooftops of the Grand Bazaar, where Skyfall was filmed. Enjoy private access, secret views and an unforgettable glimpse of the skyline from high above the city.


Turkish Cooking Class


Spice up your trip with a hands-on cooking class. Joined by a local chef, you’ll whip up three traditional Turkish dishes before enjoying them over lunch, perfectly paired with a glass of local wine.


Traditional Hammam Adventure


This is a quintessential Turkish experience. Get scrubbed, soaped and massaged in a centuries-old steamy hammam, leaving you refreshed, relaxed and ready to take on the city again.


Street Delights Tour


Go ‘off the eaten’ track as you uncover Istanbul’s food scene. Trace the footsteps of culinary legend Anthony Bourdain as you taste baklava, classic dürüm, traditional raki and more on this private food tour.

Join a Sema Ceremony


Watch a mesmerising Sema Ceremony, performed by whirling dervishes,people from the Mevlevi order who spin in a trance-like dance as a form of devotion. This ancient, spiritual ritual is a hypnotic experience that offers a glimpse into the mystical side of Istanbul's culture.


Where to stay


Ready to check in? We’ve scouted the best hotels to put the city’s highlights right at your doorstep. Here are three of our top picks.

Best for rooftop glamour: The Ritz-Carlton Istanbul


The Ritz-Carlton is in a league of its own, with stunning Bosphorus views from the floor-to-ceiling windows and stylish decor that nods to Ottoman history. After soaking in the city sights, tuck into mouthwatering Japanese-Peruvian cuisine at Nobu Istanbul or unwind with a spa treatment in the subterranean spa.

Don’t miss: The Roof, a jungle-themed space where well-heeled Istanbulites gather. By day, take a dip in the Instagram-worthy sky-high pool and by night, DJ beats set the scene at Nobu Bar.


Best for location: The Marmara Pera


Perfectly located in Galatea, The Marmara Pera is just steps from buzzy Istiklal Street and a short walk to Taksim Square. Enjoy 360-degree city views from the rooftop while savouring Anatolian cuisine or take a dip in the pool after a day of exploring.

Don’t miss: Jazz and good vibes at Pera 77, the cosy club next door for a laid-back drink without straying far.


Best for top value: Occidental Taksim


The Occidental Taksim offers great value in the heart of the action, near lively Taksim Square. You’ll find plenty of swanky bars and eateries nearby and the sleek, simple rooms promise a restful night’s sleep. Head to the wellness centre to relax like the locals do with a traditional Turkish bath.

Don’t miss: Starting your day with an O!Breakfast – a delicious buffet featuring organic, seasonal produce, plus indulgences like rich Turkish coffee and flaky pastries.




Inspired?


Whether you’re looking to explore Istanbul on a whirlwind city break or include it in a multi-centre adventure, our experts are ready to shape your perfect trip. Read more about our Turkey holidays and get in touch to start planning. 


This feature was updated on 14 October 2024. The information within this feature is correct to the best of our knowledge. Feature by Heather Flanagan 

Ready to talk?

Speak with one of our experts

Call us now

Our dedicated call centre is here to answer your questions and help you plan your perfect holiday.

0800 294 9704
Lines open today at 9am-8pm Show all hours

Monday: 9am - 8pm

Tuesday: 9am - 8pm

Wednesday: 9am - 8pm

Thursday: 9am - 8pm

Friday:   9am - 8pm

Saturday: 9am - 6pm

Sunday: 11am - 4pm



Email us

Ask questions, change bookings, or arrange to speak to us. We're online 9am-8pm. Emails replied to within 1 working day.

Next day appointments available

Visit us in store

Visit us in store or book a video appointment to plan your holiday over a coffee or Champagne – we often have next-day slots available.

Next day appointments available